✨ From the Photographer: The “Perfect” Brand Shoot is a Lie
Here’s something I need you to hear —
you do not need to hit a goal weight, master your angles, or be the most “put together” version of your brand to have a brand shoot.
That’s not the vibe here.
I’ve seen way too many amazing women hold back on showing up for their business because they were waiting for perfect. Waiting to know everything about your brand. Waiting until their website was done. Waiting until they felt more confident in front of a camera.
And I get it — we’ve been fed that kind of branding “propaganda” forever.
But here’s the truth I want you to hold onto:
✨ You don’t need to shrink to be seen.
✨ You don’t need to be polished to be powerful.
✨ You don’t need to look like a curated Pinterest board to show up for your audience.
✨ You don’t need to fake confidence to be magnetic.
You need to be you.
Brand photography, done right, is about capturing your energy, your mission, and your magic — not just your outfit or your angles. It’s my job to guide you, pose you, hype you up, and make you feel like the version of yourself your audience already loves.
💛 Why I Believe In This Work So Deeply
When I started my business, I was betting on more than just myself — I was betting on a different future for my family. I didn’t come from a world where confidence, creativity, or being your own boss was handed to you. I built this brand from scratch — with grit, late nights, big dreams, and a camera in hand.
And now, I get to help other business owners show up with confidence, clarity, and content that actually feels like them. This isn’t just about pretty pictures. This is about claiming your space — unapologetically.
Starting a business, stepping in front of a camera, deciding to be seen — it all takes courage. But let me tell you something…
✨ Betting on yourself will always be worth it.
✨ You’re allowed to show up before you feel 100% “ready.”
✨ You don’t need to wait until you feel like a CEO — you become her by showing up.
You’re the brand. The energy. The message.
Let’s capture that.
– Shay 💛
